Systematize Content Marketing Success at #DMFB14

The right system can help small business owners execute their content marketing strategies, generating highly qualified leads and driving revenues. But which systems work best?

Get an insider’s expert perspective at the Digital Marketing for Business Conference May 6-8 in Raleigh.

Different types of content marketing systems work well for certain types of solution content and industries. Systems offer many features, but each has its own limitations, too, such as content restrictions, inbound lead capture methods, and media channel distribution points.

Different options mean your choice of content marketing system can affect the number of leads generated, lead quality, and costs.

Attend Content Marketing Systems to learn which will work well for your business.

Want to attend this session? Register for DMFB.

 

 

 

Selling Guns to Gandhi: Get Content Buy-in at #DMFB14

You may know the target audience, but do you have the ear — and the sponsorship — of key decision makers? If you have ever had trouble getting buy-in for content marketing strategy and messaging then you need to hear Steve Floyd at 9 am on May 8 at the Digital Marketing for Business conference.

Join the conversation! We’ll be having at #Twitterchat with Steve on Friday, April 25th, at 1 PM. #DMFB14

Check out Steve’s SlideShare deck.

As part of the DMFB expert track, Selling Guns to Gandhi: The Art of Content Buy-In tackles the sell before the sell. Decision makers are focused on the bottom line and staying competitive. Learn how to bring them back to the message that matters to the customer. Steve Floyd, founder/CEO of AXZM hails from Dallas to bring you actionable tips, tactics and real world use cases for selling strategic content. And if anyone can sell a gun to Gandhi, it would be a Texan!

Register for Digital Marketing for Business today!

Plan Your Way to Content Marketing Success at #DMFB14

Posting content haphazardly will not push your small business forward. Instead, you must create a content marketing strategy, or plan, that will help you achieve your sales and revenue goals.

At the Digital Marketing for Business Conference you’ll learn how to create and execute a plan that will deliver winning results, while avoiding  search engine and social media penalties. 

This session will guide you through the process of creating a content marketing plan, allocating responsibilities, and executing it consistently. Our presenter will review a sample content marketing plan, along with the key tips for how to deploy it at your company

Want to attend the session?  Register for DMFB.