Sure, I could get into the journalism degree, the marketing and franchise experience, the mission work, the philanthropy and the creative agency I started. I could chronicle the leadership roles I’ve held, the boards on which I’ve served, the awards I’ve won and the network I’ve developed. But you can find out all of that information on Linkedin. Plus, that’s just what I’ve done. It’s not who I am. No question this colorful journey has shaped my life, but it’s what the journey has taught me that really matters: how to maximize the impact of nonprofits. That’s why I’m here. And I give all the glory to God for helping me figure it out.
Session: 101 How to Use Your Story to Create Your Marketing Plan and Strategy