On the Move: Designing for the Mobile Customer @ #DMFB14

Want to learn how to do quality design for mobile devices, including smartphones, tablets, and phablets?

Attend the Digital Experiences & The Mobile Customer session, part of the Enterprise Track at the Digital Marketing For Business Conference (#DMFB14) to learn how to sculpt a solid UX by putting the mobile customer first.  These days, more than ever before, customers will bounce off of a landing page in seconds if they don’t like what they see.  Learn how to build solid requirements,  harness the power of Android and Apple operating systems, and keep the customer always at the forefront of your mind as you design for mobile platforms.

During this session you learn how to:

  • Identify important customer needs that must be considered in your mobile marketing plan and responsive web design
  • Leverage innovative technologies to help you reach your customer more effectively
  • Avoid making the same mistakes over and over

About the Presenter:

Joe Johnston has 13 years of UX experience.  Currently, he works for Universal Mind and specializes in delivering consumer-grade enterprise applications, interactive software applications for the web, desktop, kiosks, and mobile and embedded devices.  Joe is a member of the Grand Rapids chapter of IxDA.  Joe’s talk will be on May 8, 2014 at 1 PM. Connect with Joe on LinkedIn and follow Joe on Twitter.

To attend this session, register for Digital Marketing for Business today!

#DMFB14 Welcomes Internet of Everything Expert Cisco VP Dominick Delfino

You’ve read the startling projections Cisco has made: nearly half the world will be online by 2017, and Internet users will have five devices apiece. They’ll be using smartphones, tablets, and phablets to gobble up data, most of it video.

Now come meet one of Cisco’s premier experts on digital innovation at Digital Marketing for Business, being held May 6-8, 2014, in Raleigh, NC.

Dominick Delfino, VP, Worldwide Data Center and Virtualization, Cisco Systems, will be serving as the keynote speaker for the conference, delivering the opening address on Wednesday, May 7 at 8:15 AM. He’ll paint a vision of where the Internet of Everything is headed. It’s a fascinating future where big data, wearables, and constant connectivity rule the day — and it’s coming fast. You won’t want to miss this insightful, informative talk from one of the world’s best-known evangelists for emerging technology and a networked universe that connects people, data, processes, and things.

Register for Digital Marketing for Business today!

Learn From Google+ Star Jesse Wojydlo at #DMFB14

Jesse Wojdylo has a problem many of us hope to have:  more than half a million followers on social media. But managing that enormous following required a new view of his business and of his life. In the #DMFB14 session, How the Google+ Suggested User List Changed My Business on May 8th at 2:00 PM, Wojdylo will share his experience and tips. The man who once changed his career as a retail manager by Googling: “How to make money online” is now the successful owner of Wojdylo Social Media, a content creation and marketing company, consulting with businesses on how to expand their web presence through search and social media.

We asked for a few insights prior to his session.

Q: What’s the most important thing an attendee will learn from your session?

A: How Google+ can drastically change your life! There are plenty of great reasons to be on Google+. If you’re looking to become known in your field, recognized as a thought leader or want to establish a respected network, Google+ is a great way to do it. I have had the opportunity to meet Tiger Woods, Sports Illustrated swimsuit models and have also helped run a Google Hangout for President Obama.

Q: What’s the key to being successful in social media?

A: See what everyone else is doing on social media and do the exact opposite. That is when you will have success.

If you have questions about expanding your social media presence, get insight from the expert in this session by registering for Digital Marketing for Business today!