Learn how to create an e-commerce store, including, as Kelly Phillips says, “the importance of mapping out every step of the process including backend processes and the customer experience.”
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Exploit the Best Ecommerce Options for Your Website
Attend Online Stores – eCommerce Options for your Website at the Internet Marketing for Business Managers Summit – Raleigh NC, May 6, 2014, to learn what skills are required to run an online store, and what options exist for creating and managing one.
Kelly Phillips, CEO of Boost Interactive Media is an expert in stand-up facilitation, instructional design, elearning development and training management.
Kelly and her team focus on building WordPress websites. Her new product, WP Plugin Coach helps Do-it-Yourselfers learn to use WordPress better. She teaches WordPress Essentials and advanced classes at Wake Technical Community College.
Kelly is an organizer for the Digital Marketing for Business conference, and a sponsor of the SEO: What You Need to Know meetup group.
The IMBM Raleigh 2014 Summit is co-located with the Digital Marketing for Business, DMFB (#DMFB) Raleigh 2014 trade show.
Learn Advanced Metrics for Online Retailers
Learn which key performance indicators (KPIs) you need to track for your ecommerce site and how to adjust for positive effect at Digital Marketing For Business (“DMFB”) by attending the May 7th, 2014 9 AM session on Advanced Metrics for Online Retailers presented by Khalid Saleh.
This session will teach you how to determine what metrics to track and what to not worry about, including product page effectiveness index, early and late stage conversion rates.
Top 5 Reasons to attend Advanced Metrics for Online Retailers:
1. You work for or run an online retail company that struggles to pinpoint the metrics you need to track to improve your ROI
2. Your competitors are beating you and you can’t determine how
3. You want to work smarter and not harder on your reporting needs
4. Your ecommerce site is small and wants to become profitable or increase your margin rate
5. Your dashboard is bare and you want to increase your tracking effectiveness
Khalid Saleh is a technology and marketing expert who uses technology to create the correct marketing mix for lead generation and new revenue streams for companies.
Learn more about his company invesp at http://www.invesp.com/.
To attend Advanced Metrics for Online Retailers you must register for #DMFB.