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Systematize Content Marketing Success at #DMFB14

The right system can help small business owners execute their content marketing strategies, generating highly qualified leads and driving revenues. But which systems work best?

Get an insider’s expert perspective at the Digital Marketing for Business Conference May 6-8 in Raleigh.

Different types of content marketing systems work well for certain types of solution content and industries. Systems offer many features, but each has its own limitations, too, such as content restrictions, inbound lead capture methods, and media channel distribution points.

Different options mean your choice of content marketing system can affect the number of leads generated, lead quality, and costs.

Attend Content Marketing Systems to learn which will work well for your business.

Want to attend this session? Register for DMFB.

 

 

 

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Get that Google Penalty Revoked at #DMFB14

Has your website been hit with a Google penalty? You’re not alone. Your site’s search rankings can be negatively affected because of changes in Google’s search algorithms, or in response to questionable links. Find out what you can do to remove the penalty in DMFB’s session, Revoked! A Case Study of Successful Penalty Removal on May 8th at 1:00 p.m.

Jenny Halasz, SEO guru and President and Founder of JLH Marketing explains the steps needed for a successful link audit and how to check affiliate links. Attendees will walk away with a solid understanding on how to avoid Google penalties and what to do if one has been levied.

Want to attend this session? Register for Digital Marketing for Business today!

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With Content Marketing, It’s About Context at #DMFB14

Attend the “HOW TO WALK ON THE SEA OF CONTENT” session at the Digital Marketing for Business Conference (DMFB) May 7th, 2014, at 3:00 pm.  John Lane  of Centerline Digital will present.

To avoid drowning in content, you need better context. Use marketing analytics to build customer personas and fine-tune your marketing machine.

You should attend John’s session on content marketing if you need to:

  • create context for your customers
  • create content that works within multiple channels
  • build the persona of your audience
  • match content with that context via examples
  • spot patterns and exploit them using key metrics

John is currently the VP of Strategy & Creative at Centerline Digital. He works for  clients like IBM, DuPont and CEI, but is personable enough to help entrepreneurs like you.  Follow John on Twitter. Connect with him on LinkedIn.

Check out enterprise sessions at #DMFB14.

Register for Digital Marketing for Business today!